Digital Marketing Operations Specialist | WFH | Night Shift | Up to

Power Digital Marketing That Connects Healthcare Professionals Worldwide

Great marketing operations transform strategy into measurable business growth. The Digital Marketing Operations Specialist plays a vital role in executing high-impact campaigns, optimizing marketing technologies, and driving data-informed decisions that strengthen customer engagement and revenue performance. Supporting global marketing initiatives, this opportunity offers a long-term international career with Emapta for top 1% talent seeking meaningful work, continuous learning, and career advancement.

Snapshot

Employment Type: Full-time

Work Setup: Permanent Work From Home

Shift: Night Shift, Weekends Off

Salary: PHP 55,000 - PHP 80,000

Benefits

• Competitive Salary Package
• Day Shift schedule
• Fixed weekends off
• Permanent WFH arrangement
• HMO coverage with free dependent upon regularization
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

Qualifications

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related discipline, or equivalent professional experience
• 2-5 years of experience supporting digital marketing campaigns in B2B, healthcare, media, publishing, agency, or similar environments
• Experience with Google Ads, LinkedIn Campaign Manager, StackAdapt, or similar digital advertising platforms
• Experience using Salesforce CRM and/or enterprise marketing automation platforms
• Working knowledge of email marketing, audience segmentation, campaign execution, lead management, and marketing analytics
• Strong proficiency in Microsoft Office, particularly Excel
• Excellent written and verbal communication skills
• Strong organizational, project management, and multitasking skills

Preferred Qualifications

• Experience working with healthcare organizations, medical associations, healthcare publishers, life sciences companies, healthcare technology organizations, or professional services firms
• Experience supporting Account-Based Marketing (ABM) campaigns
• Experience with Google Analytics, UTM tracking, campaign attribution, and marketing performance reporting
• Basic HTML/CSS editing skills
• Experience supporting proposal development, including RFP, RFQ, and RFI responses
• Experience using AI productivity tools such as ChatGPT, Microsoft Copilot, Claude, Gemini, or similar technologies to improve marketing execution and operational efficiency
• Interest in healthcare, medical education, pharmaceutical marketing, scientific publishing, or emerging healthcare trends

Core Competencies

• Demonstrated learning agility with the ability to quickly learn new technologies, marketing platforms, AI tools, and business processes
• Ability to confidently navigate unfamiliar software and digital marketing platforms
• Strong analytical, critical thinking, and problem-solving skills
• Adaptability to changing priorities, workflows, and business requirements
• Commitment to continuous learning and professional development

Personal Characteristics

• Intellectual curiosity with a passion for learning new technologies, marketing strategies, AI tools, and industry best practices
• Strong interest in healthcare and healthcare innovation
• Strong sense of ownership and accountability for commitments, deadlines, and work quality
• Exceptional attention to detail and commitment to producing accurate, high-quality work
• Strong organizational and time management skills with the ability to manage multiple priorities
• Self-motivated with the ability to work independently and with minimal supervision
• Proactive problem-solving skills with the ability to identify issues and recommend practical solutions
• Collaborative mindset with the ability to build positive cross-functional relationships
• Results-oriented approach with a strong sense of urgency while maintaining accuracy and quality
• Positive, adaptable, and solution-oriented mindset
• Commitment to continuous improvement by leveraging technology and innovative practices to enhance efficiency

Responsibilities

Primary Responsibilities

• Execute, manage, and optimize paid advertising campaigns across StackAdapt, Google Ads, LinkedIn Campaign Manager, and other digital marketing platforms
• Build, deploy, test, and manage email marketing campaigns using Salesforce CRM and enterprise marketing automation platforms
• Develop and maintain audience segmentation, distribution lists, forms, landing pages, workflows, lead routing, campaign tracking, and automated marketing journeys supporting lead generation, customer nurturing, event promotion, and Account-Based Marketing (ABM) initiatives
• Build, validate, quality assure, and troubleshoot campaign elements, including audience targeting, UTMs, creative specifications, tracking, Salesforce email logic, and reporting, to ensure accurate campaign execution
• Monitor campaign performance, analyze results, identify optimization opportunities, and recommend improvements to increase engagement, conversion rates, pipeline generation, and return on investment (ROI)
• Support marketing attribution, lead management, campaign reporting, and marketing-to-sales performance measurement
• Collaborate with Sales, Revenue Operations, Product, Creative, and cross-functional teams to execute integrated marketing campaigns aligned with business objectives
• Develop, organize, and maintain sales enablement materials, including media kits, capability presentations, sales collateral, proposal content, case studies, customer success stories, and other marketing assets
• Update website content, create landing pages, and perform basic HTML/CSS modifications
• Develop, schedule, publish, monitor, and report on corporate social media content
• Stay current with emerging digital marketing technologies, AI tools, marketing automation capabilities, and industry best practices
• Coordinate and support RFP, RFQ, and RFI responses by managing timelines, maintaining proposal libraries, formatting and proofreading submissions, ensuring compliance, and collaborating with cross-functional teams
• Identify and implement opportunities to automate marketing processes and improve operational efficiency using AI and technology
• Perform additional marketing, operational, and administrative duties as assigned
• Comply with company policies, procedures, and operational standards

Performance Expectations

• Execute campaigns accurately, on schedule, and with minimal errors
• Take ownership of assignments from initiation through completion with minimal supervision
• Communicate project status, risks, questions, and potential delays proactively
• Learn new platforms, technologies, AI tools, and business processes quickly and apply them effectively
• Manage multiple projects simultaneously while maintaining exceptional attention to detail and delivering high-quality work
• Adapt quickly to evolving priorities while maintaining professionalism and productivity
• Continuously recommend and implement process improvements that enhance marketing effectiveness and operational efficiency
• Build productive working relationships across Marketing, Sales, Product, Revenue Operations, Creative, and other business functions
• Demonstrate initiative by identifying challenges, recommending solutions, and driving continuous improvement
• Contribute to a collaborative, accountable, and high-performing team culture

About the Client Our client is a globally recognized digital healthcare media and marketing organization that empowers millions of healthcare professionals through trusted clinical content, education, and innovative engagement solutions. With decades of industry expertise, a broad portfolio of leading publications, and an extensive international audience, the organization continues to shape the future of healthcare communication through data-driven marketing, advanced technology, and responsible AI innovation. Its commitment to excellence has established it as a trusted leader in medical knowledge and professional development.

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.

Apply now and experience the difference!